Tuesday, 22 January 2013

DESIGNER MODE: Elan by Khadijah Shah

I'm a fan of Pakistani label Elan, whose designs are exquisitely detailed, and use beautifully soft and flattering colours. Their bridals are quite popular in Pakistan and in the US, although the designs are quite pricey (they have some of the most expensive outfits I've seen in the Asian fashion industry yet!). The outfits I have seen from this designer, though, have always been beautiful, the colour combinations are lovely and the work is beautifully done - so it's no wonder that there are a lot of fans.

I do like the fact that the Elan, along with a few others designers are beginning to sell their designs online at the pop-up Labels e-store, which is easier for people overseas to buy designs that they like, which can be an easier outlet for some people to buy ready-made outfits rather than emailing designers and elongating the process.

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